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          <title>eng-blog</title>
          <link>https://eng.snap.com</link>
          
        <item>
        <title>Page</title>
        
        
        <link>https://eng.snap.com/ds_agent</link>
        <pubDate>2026-09-10T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Building SPECS Experiences Faster</title>
        
        
        <link>https://eng.snap.com/specs_experiences</link>
        <pubDate>2026-08-20T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Casper: Snap’s fleet of friendly AI teammates</title>
        
        
        <link>https://eng.snap.com/casper</link>
        <pubDate>2026-07-28T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>GNSS Tracking for Specs</title>
        
        
        <link>https://eng.snap.com/specs_gnss</link>
        <pubDate>2026-07-10T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Code Search: How Agents search across Snap’s codebase</title>
        
        
        <link>https://eng.snap.com/code_search</link>
        <pubDate>2026-07-01T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Measuring Spatial Intelligence in LLMs</title>
        
        
        <link>https://eng.snap.com/spatial_intelligence</link>
        <pubDate>2026-06-16T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>CodePal: How Snap Built an AI Code Reviewer for the Age of AI-Written Code</title>
        
        
        <link>https://eng.snap.com/codepal</link>
        <pubDate>2026-06-05T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Snap Cloud: A Backend for Spectacles, Powered by Supabase</title>
        
        
        <link>https://eng.snap.com/spectacles_supabase</link>
        <pubDate>2026-04-17T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Performance as a Core Product Feature</title>
        
        
        <link>https://eng.snap.com/performance_as_a_feature</link>
        <pubDate>2026-03-19T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>From Monolith to Multi-Cluster</title>
        
        
        <link>https://eng.snap.com/flowrida</link>
        <pubDate>2026-03-17T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Inside Snap&#39;s Experimentation Platform: Leveraging NVIDIA GPUs for Accelerated Data Processing</title>
        
        
        <link>https://eng.snap.com/snap-nvidia-gcp</link>
        <pubDate>2026-03-16T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Building the Spatial Interaction and Interface Frameworks for Specs</title>
        
        
        <link>https://eng.snap.com/spatial_interaction</link>
        <pubDate>2026-03-13T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>A Declarative Standard for AI Agents</title>
        
        
        <link>https://eng.snap.com/agent-format</link>
        <pubDate>2026-03-11T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Spectacles - EyeConnect</title>
        
        
        <link>https://eng.snap.com/eyeconnect</link>
        <pubDate>2026-01-27T00:00:00.000-08:00</pubDate>
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        <item>
        <title>Universal User Modeling (UUM): A Foundation Model for User Understanding at Snapchat</title>
        <description>Prism is a Spark-powered platform at Snap that simplifies ML data processing, enhancing speed &amp; consistency.</description>
        
        <link>https://eng.snap.com/universal_user_modeling</link>
        <pubDate>2025-12-12T00:00:00.000-07:00</pubDate>
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        <item>
        <title>Building a Spark-Powered Platform for ML Data Needs at Snap </title>
        <description>Prism is a Spark-powered platform at Snap that simplifies ML data processing, enhancing speed &amp; consistency.</description>
        
        <link>https://eng.snap.com/prism</link>
        <pubDate>2025-09-05T00:00:00.000-07:00</pubDate>
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        <item>
        <title>Snap Ads Understanding: From Pixels to Words</title>
        <description>Our advertising platform at Snap receives a large volume of new ads every day. To maintain a high-quality and relevant ad ecosystem, we need to review these creatives at scale, to ensure they align with our policies, are safe for our community, and are shown to the right Snapchatters.</description>
        
        <link>https://eng.snap.com/snap-ads-understanding</link>
        <pubDate>2025-04-23T13:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Introducing Bento, Snap&#39;s ML Platform</title>
        <description>Building ML at scale: Discover how Snap&#39;s Bento ML Platform powers personalized user experiences through cutting-edge ML Ops</description>
        <author>Snap Platform Engineering Team</author>
        <link>https://eng.snap.com/introducing-bento</link>
        <pubDate>2025-01-28T13:00:00.000-07:00</pubDate>
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        <item>
        <title>Embedding-based Retrieval with Two-Tower Models in Spotlight</title>
        <description>At Snap, we want to empower you to learn about the world and have fun with other Snapchatters. On Spotlight, Snap’s short-video platform, we personalize what you see based on your interests and previous watch history. This blog discusses the challenges we faced and techniques we applied for large-scale embedding-based retrieval, which selects the stories that users may like from a large candidate pool in real time.</description>
        <author>Snap Discover Team</author>
        <link>https://eng.snap.com/embedding-based-retrieval</link>
        <pubDate>2023-06-06T00:00:00.000-07:00</pubDate>
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        <item>
        <title>Differential Privacy at Snapchat</title>
        <description>At Snap, privacy is a central part of our product philosophy. We want Snapchatters to feel safe and secure interacting with their friends and exploring the world around them without worrying about the privacy of their data. To achieve this goal one of the tools we use is Differential Privacy (DP), the de facto privacy standard in both industry and academia. In this article, first we summarize some of the privacy concerns that Snap and the industry as a whole face. Then we examine how Snap uses DP to address those concerns regarding friend recommendations and Maps features.</description>
        <author>Snap Security Team</author>
        <link>https://eng.snap.com/differential-privacy-at-snap</link>
        <pubDate>2022-12-15T00:00:00.000-07:00</pubDate>
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        <item>
        <title>AR-Enabled Catalog</title>
        <description>Behind the lens: How supplemental feeds help advertisers bring the AR experience to Snap ads and reach millions of Snapchatters.</description>
        <author>Catalog Platform Team</author>
        <link>https://eng.snap.com/ar-enabled-catalogs</link>
        <pubDate>2022-11-11T00:00:00.000-07:00</pubDate>
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        <item>
        <title>Speed Up Feature Engineering for Recommendations</title>
        <description>At Snap, we have a strong focus on user experience and have built many ML applications to surface the right content to our users. We present Robusta: our in-house feature platform, built to streamline and accelerate ML iteration.</description>
        <author>Snap Feature Platform team</author>
        <link>https://eng.snap.com/speed-up-feature-engineering</link>
        <pubDate>2022-09-29T15:00:00.000-04:00</pubDate>
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        <item>
        <title>Synthetic Data for Machine Learning</title>
        <description>At Snap we develop a large number of products and solutions powered by ML. Modern ML models require tons of high-quality data to be collected, labeled and processed. All these processes may frequently take a  long time and lots of resources. In this post we talk about how we leverage synthetic data to boost the development of our ML models.</description>
        <author>Cameos Team</author>
        <link>https://eng.snap.com/synthetic-data-for-machine-learning</link>
        <pubDate>2022-09-01T00:00:00.000-08:00</pubDate>
        </item>
      
        <item>
        <title>Snap Video Compression</title>
        <description>Compression is broadly used across web and mobile applications, and Snap is no exception. Video compression is one of the core technical considerations at Snap. It enables our users to share and enjoy the moments in daily lives. In this post we’ll talk a bit about the fundamentals of compression, and then describe how we’ve recently invested in improving compression for video to achieve performant, high quality results.</description>
        <author>Media Delivery Team</author>
        <link>https://eng.snap.com/snap-video-compression</link>
        <pubDate>2022-06-30T15:00:00.000-04:00</pubDate>
        </item>
      
        <item>
        <title>STOMP Out Bad Metrics</title>
        <description> How do we ensure consistency, accuracy, and relevancy? And more importantly, how do we ensure operating measures - metrics -  already in use are trustworthy and measuring as intended? Social Technology Operating Measures Principles  - or STOMP - is a set of principles to help standardize the measurement and qualification of metrics.</description>
        <author>The Metrics Governance Team</author>
        <link>https://eng.snap.com/stomp-out-bad-metrics</link>
        <pubDate>2022-05-12T15:00:00.000-04:00</pubDate>
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        <item>
        <title> Modernizing the PlayCanvas Backend Infrastructure</title>
        <description>PlayCanvas is the leading HTML5 game engine powering 3D experiences and games on many of the world’s most popular websites. PlayCanvas joined Snap in 2017 to help build Snap Games, Snapchat’s multiplayer gaming platform.</description>
        <author>PlayCanvas Team</author>
        <link>https://eng.snap.com/playcanvas-backend-infrastructure</link>
        <pubDate>2022-04-14T15:00:00.000-05:00</pubDate>
        </item>
      
        <item>
        <title>Bringing Locations to Life with AR</title>
        <description>Earlier this month, we launched a new feature called Custom Landmarkers in Lens Studio, which lets AR creators and developers anchor Lenses to local places they care about – from statues to storefronts – to tell richer stories about their communities through AR. Now, any creator with a LiDAR-enabled phone can create their own Landmarker in a matter of minutes – taking a big step forward in democratizing AR.</description>
        <author>The Augmented Reality Team</author>
        <link>https://eng.snap.com/life-with-ar-landmarkers</link>
        <pubDate>2022-03-31T00:00:00.000-02:00</pubDate>
        </item>
      
        <item>
        <title>Training Large-Scale Recommendation Models with TPUs</title>
        <description>This post describes how we leveraged Google’s Tensor Processing Units (TPU) for fast and efficient training.</description>
        <author>Ad Ranking and AI Platform Teams</author>
        <link>https://eng.snap.com/training-models-with-tpus</link>
        <pubDate>2022-03-28T00:00:00.000-02:00</pubDate>
        </item>
      
        <item>
        <title>Machine Learning for Snapchat Ad Ranking</title>
        
        <author>Ad Ranking and AI Platform Teams</author>
        <link>https://eng.snap.com/machine-learning-snap-ad-ranking</link>
        <pubDate>2022-02-11T00:00:00.000-08:00</pubDate>
        </item>
      
        <item>
        <title>Building a Cross-Platform Mobile Messaging Experience</title>
        
        <author>Messaging Team</author>
        <link>https://eng.snap.com/cross_platform_messaging_experience</link>
        <pubDate>2021-12-17T00:00:00.000-08:00</pubDate>
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        <item>
        <title>Values - Snap Engineering</title>
        <description>Our Snap Engineering Values are a reflection of what we believe in and how we work to achieve that, and we reward people who reflect our values.</description>
        
        <link>https://eng.snap.com/values</link>
        <pubDate>2021-11-28T01:22:18.943Z</pubDate>
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        <item>
        <title>Improving Djinni - Snap Engineering</title>
        
        <author>Client Systems &amp; Performance</author>
        <link>https://eng.snap.com/improving_djinni</link>
        <pubDate>2021-09-30T10:00:00.000-07:00</pubDate>
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        <item>
        <title>Applying GPU to Snap - Snap Engineering</title>
        
        <author>AI Platform Team</author>
        <link>https://eng.snap.com/applying_gpu_to_snap</link>
        <pubDate>2021-08-12T00:00:00.000-07:00</pubDate>
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        <item>
        <title>Build a Reliable System in a Microservices World at Snap - Snap Engineering</title>
        
        <author>Infrastructure Team</author>
        <link>https://eng.snap.com/build_a_reliable_system_in_a_microservices_world_at_snap</link>
        <pubDate>2021-07-16T00:00:00.000-07:00</pubDate>
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        <item>
        <title>QUIC at Snapchat - Snap Engineering</title>
        
        <author>Client Network Team</author>
        <link>https://eng.snap.com/quic-at-snap</link>
        <pubDate>2021-06-24T00:00:00.000-07:00</pubDate>
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        <item>
        <title>Inclusive Engineering At Snap - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/inclusive_engineering_at_snap</link>
        <pubDate>2021-05-03T00:00:00.000-07:00</pubDate>
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        <item>
        <title>GPU Transcoding at Scale - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/gpu_transcoding_at_scale</link>
        <pubDate>2021-03-23T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>A Developer Ecosystem for Snapchat - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/snap_tool_kit</link>
        <pubDate>2021-02-03T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Measuring ‘Time to Camera ready’ - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/time_to_camera_ready</link>
        <pubDate>2021-01-06T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Privacy at Snap - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/privacy_at_snap</link>
        <pubDate>2020-12-02T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Shipping Two Apps in One on Android - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/shipping_two_apps_in_one_android</link>
        <pubDate>2020-07-27T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Device-Distributed Machine Learning - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/device-distributed-machine-learning</link>
        <pubDate>2020-07-08T00:00:00.000-08:00</pubDate>
        </item>
      
        <item>
        <title>Making The Most of a Rewrite - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/making-the-most-of-a-rewrite</link>
        <pubDate>2020-06-24T00:00:00.000-08:00</pubDate>
        </item>
      
        <item>
        <title>Kindness in engineering - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/kindness-in-engineering</link>
        <pubDate>2020-05-20T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Don&#39;t Rewrite Your App, Unless You Have To - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/dont-rewrite-your-app-unless-you-have-to</link>
        <pubDate>2020-05-07T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>Meet Snap’s Design Engineers - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/meet-snaps-design-engineers</link>
        <pubDate>2020-04-22T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>From Monolith to Multicloud Micro-Services: Inside Snap’s Service Mesh - Snap Engineering</title>
        
        <author>Snap Engineering</author>
        <link>https://eng.snap.com/monolith-to-multicloud-microservices-snap-service-mesh</link>
        <pubDate>2020-03-04T00:00:00.000-07:00</pubDate>
        </item>
      
        <item>
        <title>A Snapshot of Snap’s Engineering Team - Snap Engineering</title>
        
        <author>Jerry Hunter</author>
        <link>https://eng.snap.com/snap-engineering-snapshot</link>
        <pubDate>2020-02-04T00:00:00.000-08:00</pubDate>
        </item>
      
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